Sign in / up
| manufacturer | Harper Business |
|---|---|
| height | 8 |
| weight | 0.50044933474 |
| width | 0.65 |
| length | 5.31 |
| releaseDate | 2014-01-28T00:00:01Z |
| languages | [ Published Value = English ] [ Original Language Value = English ] [ Unknown Value = English ] |
| productGroup | Book |
It discusses strategies for marketing and selling disruptive technology products to mainstream customers.
The book is authored by Geoffrey A. Moore, a leading expert in technology marketing.
It offers a framework for understanding the market dynamics that can help guide successful product launches.
Yes, it is written in an accessible manner, making it suitable for both beginners and experienced professionals.
Continue with Google