Hello, My Name Is Awesome: How to Create Brand Names That Stick
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Welcome to the essential guide for every aspiring entrepreneur, marketer, and business professional: "Hello, My Name Is Awesome: How to Create Brand Names That Stick". This insightful resource dives deep into the art and science of brand naming, equipping you with the tools and techniques necessary to develop memorable and impactful brand identities. Whether you're launching a startup, rebranding an existing business, or just curious about the naming process, this book offers a wealth of strategies, real-world...
Show moreWelcome to the essential guide for every aspiring entrepreneur, marketer, and business professional: "Hello, My Name Is Awesome: How to Create Brand Names That Stick". This insightful resource dives deep into the art and science of brand naming, equipping you with the tools and techniques necessary to develop memorable and impactful brand identities. Whether you're launching a startup, rebranding an existing business, or just curious about the naming process, this book offers a wealth of strategies, real-world examples, and expert insights that will help you craft a name that resonates.
Written by a seasoned branding expert, this guide goes beyond mere theory. It offers practical approaches to brainstorm, evaluate, and refine your brand name ideas effectively. Each chapter is designed to enlighten you on various aspects of naming, from understanding your target audience to leveraging linguistic psychology for better recall. With actionable takeaways and engaging anecdotes, this book guarantees a thorough comprehension of how to create a brand name that not only stands out in a crowded marketplace but also builds emotional connections with consumers.
Less| manufacturer | Berrett-Koehler Publishers |
|---|---|
| releaseDate | 2022-04-14T00:00:00.000Z |
| languages | [ Published Value = English ] |
| productGroup | Digital Ebook Purchas |
This book specifically focuses on the art of naming brands, providing hands-on strategies and practical exercises unlike general marketing guides.
Absolutely! It's designed for anyone, from entrepreneurs to marketing professionals at any level.
Yes, the book includes interactive worksheets and activities to help you brainstorm and refine your brand name ideas.
Yes, it offers insights and techniques that are perfect for rebranding existing businesses, helping you redefine your brand identity.