Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.

The Kristin Ess Purple Shampoo is a transformative hair care solution specifically designed for those who love maintaining vibrant blonde or brunette tones. This sulfate-free purple shampoo is your new go-to for achieving stunning, ashy tones while eliminating brassiness from your hair. Created by renowned hair stylist Kristin Ess, this shampoo combines ultra-violet pigments and deep conditioning properties to deliver a refreshing cleanse and toning experience. The unique...

The Kristin Ess Purple Shampoo is a transformative hair care solution specifically designed for those who love maintaining vibrant blonde or brunette tones. This sulfate-free purple shampoo is your new go-to for achieving stunning, ashy tones while eliminating brassiness from your hair. Created by renowned hair stylist Kristin Ess, this shampoo combines ultra-violet pigments and deep conditioning properties to deliver a refreshing cleanse and toning experience. The unique formulation of this shampoo not only cleanses but also deeply conditions your hair, leaving it moisturized and hydrated from root to tip.

If you enjoy pastel lavender or ashy highlights, this is an exceptional choice to incorporate into your hair care routine. With every wash, you can tone your hair perfectly or tone down undesirable brassy hues to reveal a stunning, polished finish. It's tailored for both natural and color-treated hair, making it a versatile addition to any regimen.

What sets the Kristin Ess Purple Shampoo apart is its ability to balance effective toning without drying your locks. The brass-reducing formula works wonders while its shine-restoring properties ensure your hair looks vibrant and full of life. Say goodbye to harsh chemicals; this shampoo is also cruelty-free, paraben-free, and phthalate-free, prioritizing your hair's health and the environment.

For optimal results, use a quarter-sized amount on wet hair, focusing on areas that need the most toning. Let it sit for a couple of minutes to allow the violet pigments to do their magic before rinsing it out thoroughly. Users rave about its rich pigment, excellent scent, and the luxurious feel it leaves behind. Experience a salon-like finish in the comfort of your bathroom!