Seventh Generation 23 oz Laundry Detergent - Ultra Concentrated EasyDose, Alpine Falls

Introducing the Seventh Generation Laundry Detergent, a revolutionary laundry solution that simplifies your washing experience while ensuring pristine cleanliness. This 23 oz bottle is not just compact—it's ultra-concentrated, providing you with 66 loads of powerful cleaning capability with each easy-to-use dose. Designed with the innovative easy dose auto dosing technology, you only need to flip the bottle and squeeze once to get the perfect...

Introducing the Seventh Generation Laundry Detergent, a revolutionary laundry solution that simplifies your washing experience while ensuring pristine cleanliness. This 23 oz bottle is not just compact—it's ultra-concentrated, providing you with 66 loads of powerful cleaning capability with each easy-to-use dose. Designed with the innovative easy dose auto dosing technology, you only need to flip the bottle and squeeze once to get the perfect amount of detergent for your laundry needs. Nod to convenience and sustainability with our advanced formula that delivers effective stain removal without compromising the environment.

Say goodbye to guesswork and messy spills! The Single squeeze mechanism guarantees you achieve big clean results from a small dose. Our detergent is designed to be 60% less plastic, 50% less water, and 75% lighter compared to larger bottles. This means you can do your part for the planet while still achieving a fresh, clean feel for your laundry.

What sets our laundry detergent apart is not just its effectiveness but its delightful Alpine Falls scent crafted from 100% essential oils & botanical ingredients. Experience the refreshing fragrance that infuses your linens with a clean, natural scent that you can feel good about!