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The Birth of KTEW: Tulsa's First NBC Television Channel

The Launch of KTEW TV Channel 2

Introduction to KTEW

KTEW, later known as KJRH, marked a significant milestone in the history of broadcasting in Tulsa, Oklahoma, when it began transmitting on January 1, 1954. As an affiliate of NBC, KTEW brought the latest news, entertainment, and cultural programming to viewers in the region, establishing itself as a key player in the television landscape.

Historical Context of Television in the 1950s

The 1950s was a transformative decade for television. With the advent of color programming and the expansion of networks like NBC, stations like KTEW became essential in providing diverse content. This period witnessed a surge in television ownership, fundamentally changing how families consumed media and stayed informed.

KTEW's Impact on Tulsa's Community

Local Programming and News Coverage

From its inception, KTEW focused on local programming, ensuring that the voices of Tulsa were heard. The station's commitment to local news allowed it to become a trusted source for the community, covering significant events and providing a platform for local stories.

Growth of Viewership and Influence

Over the years, KTEW not only grew its viewership but also became a vital resource in American households. Its programming included not just NBC shows but also local events and initiatives that fostered community engagement, illustrating the important role of local television.

Fun Fact

KTEW's Evolution into KJRH

In 1996, KTEW rebranded to KJRH, reflecting its evolution and dedication to serving the Tulsa area with even more vigor and a modern touch, while retaining its foundational ties to NBC.

Additional Resources

Recommended Reading on Broadcasting History

For those looking to delve deeper into the history of television broadcasting, consider reading “The Complete History of American Television” or “Television: A Biography”, both of which offer extensive insights into the development of television as a medium.