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The Birth of Variety: A New Era in Show Business

The Launch of Variety Magazine

Variety's Foundation in 1905

Variety magazine was first published in 1905 by Sidney A. Katz, marking a significant moment in the world of entertainment journalism. It began as a trade paper aimed primarily at the vaudeville and theatrical communities and soon became the go-to source for news on all facets of the entertainment industry. With a focus on coverage of theater performances, film debuts, and other live entertainment, Variety catered to both insiders and enthusiasts alike.

The Vision Behind Variety

The creation of Variety stemmed from a need for comprehensive coverage and critical insights into the evolving entertainment landscape. Katz envisioned a publication that would inform, entertain, and connect performers, producers, and audiences while providing detailed reviews of performances and casting calls.

Variety's Evolution and Influence

Shifting Focus and Diversifying Content

As the years passed, Variety diversified its content to include not just theater but also film, television, music, and comedy, reflecting the growing complexity of show business. Its reviews and articles would shape the careers of countless performers, and its opinions would influence both audiences and critics.

The Legacy of Variety Magazine

Today, Variety is recognized as a cornerstone in entertainment journalism, influencing trends and serving as a historical record for the industry. Its best-known sections like the Box Office and Theater reviews are vital for industry insiders, making it indispensable for anyone wanting to stay informed in the world of show business.

Fun Fact

Variety’s Continued Significance

Interestingly, Variety's unique style and focus on humor and wit paved the way for many entertainment publications that came after it, influencing the way show business is reported even today.

Additional Resources

Recommended Reading on Variety Magazine

For those wanting to explore more about Variety and its impact on the entertainment industry, consider reading "Variety: The Magazine that Changed Show Business" by Shirley Edera. It offers an in-depth look at the publication's history and its influence on modern entertainment journalism.