The Opening of Selwyn Theater in 1918

The Selwyn Theater's Grand Opening

Brothers Edgar and Archibald Selwyn

The year 1918 marked a significant moment in the cultural landscape of New York City with the grand opening of the Selwyn Theater by brothers Edgar and Archibald Selwyn. Located at 229 W 42nd St, Times Square, this iconic venue was established during a transformative period for the theater industry, showcasing a range of dramatic performances that enriched the vibrant Broadway scene.

A New Era for Times Square

Opening its doors to the public in the midst of World War I, the Selwyn Theater quickly became a significant contributor to the arts community in Times Square. The brothers sought not just to entertain but also to create a space that fostered the growth of theater in a bustling urban environment. This venue symbolized hope and resilience during challenging times.

The Legacy of Selwyn Theater

From Selwyn to American Airlines Theatre

After decades of hosting numerous acclaimed productions, the theater underwent a name change and is now known as the American Airlines Theatre. This transformation reflects ongoing partnerships and sponsorships that support the cultural fabric of New York City, ensuring that the theater continues to thrive and evolve in the modern era.

Impact on Broadway

The Selwyn Theater has played host to a variety of productions over the years, launching careers and bringing captivating stories to life. Its history intertwines with the development of American theater, contributing to the richness of the Broadway experience. The theater remains a beloved institution recognized for its architectural brilliance and welcoming atmosphere.

Fun Fact

Did You Know?

The brothers Edgar and Archibald Selwyn not only founded the theater but were also involved in producing many successful plays that enjoyed lengthy runs. Their entrepreneurial spirit helped redefine entertainment options available to audiences in the early 20th century.