The Sale of the New Orleans Saints in 1985

The Significant Sale of the New Orleans Saints

In 1985, a remarkable event took place in the world of professional sports: the sale of the New Orleans Saints for a staggering $70,204,000. This transaction was more than just a financial exchange; it represented a pivotal moment in the history of the franchise and the city of New Orleans itself.

New Owner's Vision

The new owner, Tom Benson, a local businessman, brought fresh energy and hope to the beleaguered franchise. At the time, the Saints had faced significant challenges, both on and off the field. Benson’s acquisition aimed to revitalize the team and restore its reputation in the NFL.

The Saints' Legacy

The Saints had been founded in 1967, and by the time of the sale, they had endured a series of underwhelming seasons, earning a reputation as perennial underdogs. Benson’s investment injected much-needed resources into the franchise and generated excitement among fans, which was crucial to their identity.

Benson's Impact on the Team

Under Benson's stewardship, the New Orleans Saints began to transform into a competitive team within the National Football League showcasing not only athletic prowess but also community resilience.

Building a Winning Culture

Tom Benson’s commitment to improving the team’s performance was evident in his willingness to invest in top athletes and coaching staff. His strategic decisions began to turn around the Saints’ fortunes, igniting a passion for success among the players and fans alike.

The Saints and the City of New Orleans

Benson’s leadership significantly deepened the connection between the Saints and the city of New Orleans. The franchise became a symbol of hope and pride, particularly after the devastation brought by Hurricane Katrina in 2005, rallying the community during challenging times.

Fun Fact

A Financial Milestone for the NFL

The sale of the New Orleans Saints for over $70 million in 1985 was a landmark event in NFL history. It marked one of the highest amounts ever paid for a professional football team at the time, reflecting the growing popularity and profitability of the league.

Additional Resources

Recommended Reading on the New Orleans Saints

For those interested in learning more about the New Orleans Saints and their history, check out "The Saints: A Complete History" by Richard W. Hinton. This book delves into the franchise's journey from its inception to its rise as a force in the NFL.